JOICO Youthlock Blowout Crème

The range of haircare products out there is huge and can be overwhelming. You can save a lot of time in finding out which haircare is right for you by identifying your hair type. This will unlock your hair's natural shine and make it much easier to tame. With our hair type test, you can find out your haircare requirements quite simply at home in front of your mirror.

19 October 2023

Grey hair stands for a confident look and natural body confidence. To make your silver mane look fashionable and elegant, it is important to provide grey hair with optimal, targeted care. We explain why grey hair can feel straw-like, matte and weak and why it is susceptible to yellowing, plus we reveal what you can do to maintain a healthy shine and enjoy thick, silky hair.

12 June 2024

If you discover strands with split ends, you don’t need to worry. With the right techniques and professional care methods, split ends are easy to get under control. We show you what causes split ends, what types of split ends there are and what you can do about split ends. With a little care and the right routines, you’ll feel and look amazing and split ends will be a thing of the past.

21 June 2024