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Hot season – hot trends

Glowy, minimalist and ultra-light: Summer 2025’s beauty trends are all about getting the glow and feeling the freedom. Discover the latest make-up trends to keep you looking fresh on sizzling days and check out why less is often more.

Dewy look

Bye-bye powder products – hello gel textures! The dewy look is achieved with soft cream blushers, liquid highlighter and glossy lip products. Lightly layered, hydrating foundations with just a hint of coverage are the key to a dewy fresh and radiant complexion.

No-make-up look

Want to minimise your make-up? Then this is the trend for you: The no-make-up look focuses on light products that emphasise your natural beauty. Lip stains and delicate blusher tones add fresh yet subtle accents.

Less is more: Skin minimalism

The skin minimalism trend is all about conscious care: Focus on a few, high-quality essentials rather than multiple products. This way, you avoid excessive skin care and save valuable time.
Multifunctional products such as tinted creams or serums with integrated SPF replace time-consuming routines, strengthen the skin’s protective barrier and promote a clear, healthy complexion.

Trending summer beauty products

OFFER
NEW
Coloured UV nail polishes

NEONAIL

Coloured UV nail polishes

Nails

Starter Set 21 Days

Rating 0/5 Stars

Fire Icon 46.79 €

RRP: 59.99 €

1 pcs. (€46.79 / 1 pcs.)
OFFER
NEW
Eyes
+2

Clinique

Eyes

Make-up

High Impact Mascara

Rating 4,55/5 Stars

Fire Icon 26.95 €

RRP: 33.00 €

7 g
OFFER
NEW
Lips
+1

Clinique

Lips

Make-up

Almost Lipstick

Rating 5/5 Stars

Fire Icon 23.95 €

RRP: 29.50 €

1,9 g
OFFER
NEW
Coloured UV nail polishes

NEONAIL

Coloured UV nail polishes

Nails

Starter Set Basic 21 Days

Rating 0/5 Stars

Fire Icon 35.09 €

RRP: 44.99 €

1 pcs. (€35.09 / 1 pcs.)
OFFER
Nearly sold outNEW
Lipstick
+9

Morphe

Lipstick

Lip make-up

Lip Filter Hydroplump Soft Matte Lipstick

Rating 0/5 Stars

Fire Icon 13.10 €

RRP: 16.79 €

2,3 g
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Nail Polish
+55

ARTDECO

Nail Polish

Nails

Art Couture Nail Lacquer

Rating 3,43/5 Stars

Fire Icon 6.98 €

RRP: 8.95 €

10 ml (€698.00 / 1 l)
OFFER
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Facial make-up
+27

Yves Saint Laurent

Facial make-up

Make-up

All Hours Glow Foundation

Rating 0/5 Stars

Fire Icon 46.95 €

RRP: 57.00 €

25 ml (€1,878.00 / 1 l)
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Top Coat

NEONAIL

Top Coat

Nails

Dry Top

Rating 0/5 Stars

Fire Icon 10.13 €

RRP: 12.99 €

7,2 ml
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Pure Love
+5

NEONAIL

Pure Love

Collections

Colour UV nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
Nearly sold out
Contouring
+4

Morphe

Contouring

Facial make-up

Shapelifter Micro Contour Stick

Rating 0/5 Stars

Fire Icon 11.70 €

RRP: 15.00 €

14,6 g (€801.37 / 1 kg)
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NEW
Nail Polish
+17

ANNY

Nail Polish

Nails

Nail Polish

Nude & Pink

Rating 0/5 Stars

Fire Icon 7.79 €

RRP: 9.99 €

15 ml (€519.33 / 1 l)
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Top Coat

NEONAIL

Top Coat

Nails

Hard Top

Rating 0/5 Stars

Fire Icon 10.91 €

RRP: 13.99 €

7,2 ml
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Base Coat

NEONAIL

Base Coat

Nails

Hard Base

Rating 0/5 Stars

Fire Icon 10.91 €

RRP: 13.99 €

7,2 ml
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Foundation
+37

Benefit

Foundation

Complexion

The POREfessional Foundation

Smoothing & pore-refining foundation with niacinamide

Rating 0/5 Stars

49.00 €

30 ml (€1,633.33 / 1 l)
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Foundations
+5

SENSAI

Foundations

Make-up

Radiant Glow Foundation

Rating 0/5 Stars

58.95 €

30 ml (€1,965.00 / 1 l)
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Facial make-up
+1

Yves Saint Laurent

Facial make-up

Make-up

All Hours Hyper Luminize Couture Highlighter

Rating 0/5 Stars

Fire Icon 50.95 €

RRP: 62.00 €

8,5 g
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OPI RapiDry
+28

OPI

OPI RapiDry

OPI Collections

Quick Dry Nail Polish

Rating 0/5 Stars

Fire Icon 8.95 €

9 ml
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Lady in Red
+5

NEONAIL

Lady in Red

Collections

Colour UV nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
Nearly sold outNEW
Lip pencils
+13

Morphe

Lip pencils

Lip make-up

Signature Lip Pencil

Rating 0/5 Stars

Fire Icon 7.71 €

RRP: 9.88 €

1 pcs. (€7.71 / 1 pcs.)
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NEW
Base Coat
+2

NEONAIL

Base Coat

Nails

Revital Base Fiber

Rating 0/5 Stars

Fire Icon 10.91 €

RRP: 13.99 €

7,2 ml
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Blush
+9

NARS

Blush

Facial make-up

The Multiple

Rating 4,84/5 Stars

Fire Icon 37.44 €

RRP: 48.00 €

8 g
OFFER
Nearly sold outNEW
Coloured UV nail polishes
+18

NEONAIL

Coloured UV nail polishes

Nails

Colour UV gel nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
NEW
Primer

ARTDECO

Primer

Complexion

3 In 1 Make-up Fixing Spray

Rating 0/5 Stars

Fire Icon 14.00 €

RRP: 17.95 €

100 ml (€140.00 / 1 l)
NEW
Lipgloss & lipstick
+26

ARTDECO

Lipgloss & lipstick

Lips

Perfect Colour Lipstick

Rating 4,33/5 Stars

12.15 €

4 g
NEW
Foundations

SENSAI

Foundations

Make-up

Glowing Base SPF10

Rating 0/5 Stars

56.95 €

30 ml (€1,898.33 / 1 l)
OFFER
NEW
Nail Polish
+14

ANNY

Nail Polish

Nails

Nail Polish

Red

Rating 0/5 Stars

Fire Icon 7.79 €

RRP: 9.99 €

15 ml (€519.33 / 1 l)
OFFER
NEW
Lipstick

Lancôme

Lipstick

Make-up

Juicy Tubes Mini Set

Rating 0/5 Stars

Fire Icon 23.40 €

RRP: 30.00 €

1 pcs. (€23.40 / 1 pcs.)
NEW
Facial make-up

BABOR

Facial make-up

Make-up

Tinted Hydra Moisture

Rating 0/5 Stars

28.78 €

RRP: 36.90 €

30 ml (€959.33 / 1 l)
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Lips
+9

Bobbi Brown

Lips

Make-up

Lip Liner

Rating 5/5 Stars

38.95 €

3,5 g
OFFER
Eyebrows
+3

Morphe

Eyebrows

Eye make-up

Nano Brow Pencil

Rating 0/5 Stars

Fire Icon 10.14 €

RRP: 13.00 €

5 g
NEW
Foundations

SENSAI

Foundations

Make-up

Hydrating Fix Mist

Rating 0/5 Stars

45.95 €

50 ml (€919.00 / 1 l)
OFFER
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Nail Polish
+2

ANNY

Nail Polish

Nails

Nail Polish

Brown

Rating 5/5 Stars

Fire Icon 7.79 €

RRP: 9.99 €

15 ml (€519.33 / 1 l)
OFFER
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Baby Boomer

NEONAIL

Baby Boomer

Collections

Baby Boomer Set - Rose

Rating 0/5 Stars

Fire Icon 23.39 €

RRP: 29.99 €

1 pcs. (€23.39 / 1 pcs.)
OFFER
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Nail cutter

NEONAIL

Nail cutter

Electrical appliances

Nail Drill

Rating 0/5 Stars

Fire Icon 31.19 €

RRP: 39.99 €

1 pcs. (€31.19 / 1 pcs.)
OFFER
NEW
Bloomy Vibes
+3

NEONAIL

Bloomy Vibes

Collections

Colour UV nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
NEW
Lips

Clinique

Lips

Make-up

Pop Cheek & Lip Oil

Rating 0/5 Stars

Fire Icon 25.95 €

RRP: 31.50 €

7 ml
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Highlighter
+7

NARS

Highlighter

Facial make-up

Light Reflecting Powder Luminiser (refillable)

Rating 0/5 Stars

31.95 €

6 g
OFFER
NEW
Coloured UV nail polishes

NEONAIL

Coloured UV nail polishes

Nails

Starter Set First Choice

Rating 0/5 Stars

Fire Icon 35.09 €

RRP: 44.99 €

1 pcs. (€35.09 / 1 pcs.)
OFFER
NEW
Complexion accessories

ARTDECO

Complexion accessories

Complexion

Illusion Palette for Cheeks & Eyes

Limited Edition

Rating 0/5 Stars

Fire Icon 13.22 €

RRP: 16.95 €

1 pcs. (€13.22 / 1 pcs.)
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Base Coat
+1

NEONAIL

Base Coat

Nails

Baby Boomer

Rating 0/5 Stars

Fire Icon 10.91 €

RRP: 13.99 €

7,2 ml
OFFER
Eyebrows

Morphe

Eyebrows

Eye make-up

Micro Manager Gripping Brow Gel

Rating 0/5 Stars

Fire Icon 10.79 €

RRP: 13.83 €

13,7 g (€787.59 / 1 kg)
NEW
Foundation

bareMinerals

Foundation

Face Makeup

Original Pressed Powder Foundation Mineral SPF 15

Rating 0/5 Stars

Fire Icon 31.20 €

RRP: 40.00 €

8 g
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Top Coat

NEONAIL

Top Coat

Nails

Top Shine Bright

Rating 0/5 Stars

Fire Icon 10.13 €

RRP: 12.99 €

7,2 ml
OFFER
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Base Coat

NEONAIL

Base Coat

Nails

Rubber Base Manicure & Pedicure

Rating 0/5 Stars

Fire Icon 10.91 €

RRP: 13.99 €

7,2 ml
OFFER
NEW
Wild Sides of You

NEONAIL

Wild Sides of You

Collections

Color UV Nagellack

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
NEW
Base Coat

NEONAIL

Base Coat

Nails

Base/Top 2in1

Rating 0/5 Stars

Fire Icon 10.13 €

RRP: 12.99 €

7,2 ml
OFFER
NEW
Mascara

Lancôme

Mascara

Make-up

Hypnôse Drama Set

Rating 0/5 Stars

Fire Icon 40.56 €

RRP: 52.00 €

1 pcs. (€40.56 / 1 pcs.)
NEW
Eye Shadow

Anastasia Beverly Hills

Eye Shadow

Eyes

Embers Mini Eyeshadow Palette

Limited Edition

Rating 0/5 Stars

32.95 €

10 g (€3,295.00 / 1 kg)
OFFER
NEW
Eye Shadow

ARTDECO

Eye Shadow

Eyes

Eyeshadow Base

Limited Edition

Rating 0/5 Stars

Fire Icon 6.20 €

RRP: 7.95 €

5 ml
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NEW
Eyes

Yves Saint Laurent

Eyes

Make-up

Lash Clash Mascara Set

Rating 0/5 Stars

Fire Icon 36.95 €

RRP: 45.00 €

1 pcs. (€36.95 / 1 pcs.)
OFFER
NEW
Lips
+14

GIVENCHY

Lips

Make-up

Le Rouge Velvet Matte

Rating 0/5 Stars

38.95 €

RRP: 48.00 €

2,3 g
OFFER
NEW
Lips
+1

florence by mills

Lips

Make-up

Butter Cremè Super Balm

Rating 0/5 Stars

Fire Icon 12.48 €

RRP: 16.00 €

8 ml
OFFER
NEW
Fixing Spray & Fixing Powder

Laura Mercier

Fixing Spray & Fixing Powder

Facial make-up

Translucent Hydrating Setting Spray Ultra-Blur

Waterproof

Rating 0/5 Stars

29.64 €

RRP: 38.00 €

100 ml (€296.40 / 1 l)
OFFER
NEW
Nail care

NEONAIL

Nail care

Nails

Cuticle Remover

Rating 0/5 Stars

Fire Icon 4.28 €

RRP: 5.49 €

7,2 ml
OFFER
NEW
Concealer
+13

Shiseido

Concealer

Face make-up

Synchro Skin Radiant Lifting Concealer

Rating 5/5 Stars

31.95 €

RRP: 42.00 €

2,7 g
OFFER
NEW
Liability and preparation

NEONAIL

Liability and preparation

Nails

Cuticle pusher

Rating 0/5 Stars

Fire Icon 7.79 €

RRP: 9.99 €

1 pcs. (€7.79 / 1 pcs.)
NEW
Facial make-up

Sisley

Facial make-up

Make-up

Phyto-Teint Primer Glow

Rating 0/5 Stars

67.95 €

RRP: 91.00 €

30 ml (€2,265.00 / 1 l)
OFFER
NEW
Fall in Colors
+6

NEONAIL

Fall in Colors

Collections

Colour UV nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
Nearly sold outNEW
Milady
+2

NEONAIL

Milady

Collections

Colour UV nail polish

Rating 0/5 Stars

Fire Icon 9.35 €

RRP: 11.99 €

7,2 ml
OFFER
NEW
Coloured UV nail polishes

NEONAIL

Coloured UV nail polishes

Nails

Cool Muse Collection Set

Rating 0/5 Stars

Fire Icon 19.49 €

RRP: 24.99 €

1 pcs. (€19.49 / 1 pcs.)
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