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Hot season – hot trends

Glowy, minimalist and ultra-light: Summer 2025’s beauty trends are all about getting the glow and feeling the freedom. Discover the latest make-up trends to keep you looking fresh on sizzling days and check out why less is often more.

Dewy look

Bye-bye powder products – hello gel textures! The dewy look is achieved with soft cream blushers, liquid highlighter and glossy lip products. Lightly layered, hydrating foundations with just a hint of coverage are the key to a dewy fresh and radiant complexion.

No-make-up look

Want to minimise your make-up? Then this is the trend for you: The no-make-up look focuses on light products that emphasise your natural beauty. Lip stains and delicate blusher tones add fresh yet subtle accents.

Less is more: Skin minimalism

The skin minimalism trend is all about conscious care: Focus on a few, high-quality essentials rather than multiple products. This way, you avoid excessive skin care and save valuable time.
Multifunctional products such as tinted creams or serums with integrated SPF replace time-consuming routines, strengthen the skin’s protective barrier and promote a clear, healthy complexion.

Trending summer beauty products

NEW
Striplac UV Colour
+99

Alessandro

Striplac UV Colour

Nails

UV Nagellack

Rating 0/5 Stars

13.99 €

6,5 ml
NEW
Facial make-up
+10

Yves Saint Laurent

Facial make-up

Make-up

Make Me Blush Bold Blurring Blush

Rating 0/5 Stars

49.00 €

5 g
Nearly sold out
NEW
Eye Shadow
+3

Morphe

Eye Shadow

Eye make-up

ChromaPlus 6-Pan Eyeshadow Palette

Rating 0/5 Stars

17.95 €

7,5 g
NEW
Eyes
+6

Yves Saint Laurent

Eyes

Make-up

Couture Mini Clutch

Rating 5/5 Stars

68.95 €

4 g
NEW
Lipstick
+8

Lancôme

Lipstick

Make-up

Juicy Tubes

Rating 4,33/5 Stars

19.95 €

15 ml (€1,330.00 / 1 l)
NEW
Facial make-up
+6

Yves Saint Laurent

Facial make-up

Make-up

Make Me Blush Liquid

Rating 0/5 Stars

47.00 €

15 ml (€3,133.33 / 1 l)
NEW
Eye Shadow
+4

Morphe

Eye Shadow

Eye make-up

Solo Artist Priming Cream Eyeshadow

Rating 0/5 Stars

11.95 €

48,5 g (€246.39 / 1 kg)
NEW
Pure Love
+3

NEONAIL

Pure Love

Collections

Colour UV nail polish

Rating 0/5 Stars

11.99 €

7,2 ml
Eye Shadow
+13

NARS

Eye Shadow

Eye make-up

Total Seduction Eyeshadow Stick

Rating 0/5 Stars

34.95 €

1,6 g
NEW
Foundation
+17

Lancôme

Foundation

Make-up

Skin Idôle 3+ Serum Supertint

Rating 0/5 Stars

47.95 €

30 ml (€1,598.33 / 1 l)
Blush
+1

NARS

Blush

Facial make-up

Hot Escape Cheek Palette

Rating 0/5 Stars

51.95 €

14 g (€3,710.71 / 1 kg)
Nearly sold out
NEW
Eye Shadow
+1

Morphe

Eye Shadow

Eye make-up

ChromaPlus 12-Pan Eyeshadow Palette

Rating 0/5 Stars

24.95 €

15 g (€1,663.33 / 1 kg)
NEW
Top Coat

NEONAIL

Top Coat

Nails

Hard Top

Rating 0/5 Stars

13.99 €

7,2 ml
NEW
Lipstick
+21

Lancôme

Lipstick

Make-up

L'Absolu Rouge Intimatte

Rating 5/5 Stars

41.95 €

3,4 g
NEW
Nail Lacquer
+8

OPI

Nail Lacquer

Nail polish

Nail varnish

Rating 0/5 Stars

15.95 €

15 ml (€1,063.33 / 1 l)
Nearly sold out
NEW
Coloured UV nail polishes
+6

NEONAIL

Coloured UV nail polishes

Nails

Colour UV gel nail polish

Summer Collection 2025

Rating 0/5 Stars

10.95 €

7,2 ml
NEW
Tints
+1

Benefit

Tints

Lips

Benetint

Lip and Cheek Tint

Rating 4,33/5 Stars

26.00 €

6 ml
NEW
Lipstick
+11

Lancôme

Lipstick

Make-up

Lip Idôle Juicytreat

Rating 0/5 Stars

38.95 €

9 ml
NEW
Nail Polish

manucurist Paris

Nail Polish

Nails

Active Plump

Nail Care Effects

Rating 0/5 Stars

15.95 €

15 ml (€1,063.33 / 1 l)
NEW
Lipliner
+18

PUPA Milano

Lipliner

Lips

True Lips

Rating 5/5 Stars

17.95 €

1,2 g
NEW
Blush & Bronzer
+2

Morphe

Blush & Bronzer

Facial make-up

Sudden Heat Bronzer Stick

Rating 0/5 Stars

17.95 €

28 g (€641.07 / 1 kg)
Bronzer
+2

Benefit

Bronzer

Complexion

Hoola Wave - Bronzing Balm

Waterproof

Rating 5/5 Stars

39.00 €

8 g
NEW
Lady in Red
+5

NEONAIL

Lady in Red

Collections

Colour UV nail polish

Rating 0/5 Stars

11.99 €

7,2 ml
NEW
Milady
+2

NEONAIL

Milady

Collections

Colour UV nail polish

Rating 0/5 Stars

11.99 €

7,2 ml
NEW
BB & CC Creams
+3

Erborian

BB & CC Creams

Finish

CC Crème

Rating 0/5 Stars

25.50 €

15 ml (€1,700.00 / 1 l)
NEW
Face make-up
+3

Estée Lauder

Face make-up

Make-up

Double Wear Stay In Place Matte Powder Foundation

Rating 0/5 Stars

58.95 €

11 g (€5,359.09 / 1 kg)
NEW
Nail Polish

manucurist Paris

Nail Polish

Nails

Base Fortifiante

Base Coat

Rating 0/5 Stars

15.95 €

15 ml (€1,063.33 / 1 l)
Terracotta

GUERLAIN

Terracotta

Make-up

Terracotta Light Flower Blossom

Rating 0/5 Stars

56.95 €

10 g (€5,695.00 / 1 kg)
Nearly sold out
Bronzer
+2

Laura Mercier

Bronzer

Facial make-up

Bronze Colour Infusion

Rating 0/5 Stars

41.95 €

9 g
NEW
Complexion accessories

ARTDECO

Complexion accessories

Complexion

Glow Stick

Rating 0/5 Stars

9.95 €

5 g
NEW
Bridal
+4

NEONAIL

Bridal

Collections

Colour UV nail polish

Limited Edition

Rating 0/5 Stars

11.99 €

7,2 ml
NEW
Lipgloss & lipstick
+3

ARTDECO

Lipgloss & lipstick

Lips

Glossy Lip Chubby

Rating 0/5 Stars

9.95 €

1,8 g
Spray

bareMinerals

Spray

Face Makeup

Veil 24HR Natural Matte Setting Spray

Rating 0/5 Stars

34.95 €

100 ml (€349.50 / 1 l)
OFFER
NEW
Complexion

GIVENCHY

Complexion

Make-up

Prisme Libre Bronzer

Rating 0/5 Stars

44.95 €

7 g
OFFER
NEW
Complexion
+3

GIVENCHY

Complexion

Make-up

Prisme Libre 4-Color Pressed Powder

Rating 0/5 Stars

44.95 €

7 g
Mascara

Benefit

Mascara

Eyes

Let’s Get Real! – Mascara Duo für verlängerte Wimpern

Rating 0/5 Stars

31.00 €

1 pcs. (€31.00 / 1 pcs.)
NEW
Powder & Blush

ARTDECO

Powder & Blush

Complexion

Blush stick

Rating 0/5 Stars

9.95 €

4,5 g
Lipgloss
+1

NARS

Lipgloss

Lip make-up

Afterglow Lip Oil

Rating 0/5 Stars

31.95 €

5,7 ml
NEW
Brushes

it Cosmetics

Brushes

Accessories

Smoothing Spatula Brush

Heavenly Luxe #10

Rating 0/5 Stars

46.95 €

1 pcs. (€46.95 / 1 pcs.)
NEW
Lips
+2

Armani

Lips

Make-up

Prisma Glass Icy Plumper

Rating 0/5 Stars

46.95 €

3,5 ml
Bronzer

Benefit

Bronzer

Complexion

Hoola - Matte Bronzer

Waterproof

Rating 0/5 Stars

39.00 €

8 g
Foundation
+17

Laura Mercier

Foundation

Facial make-up

Tinted Moisturiser Blurred Matte Broad Spectrum SPF 30

Rating 0/5 Stars

49.95 €

45 ml (€1,110.00 / 1 l)
Drugstore
NEW
Eyebrows

wet n wild

Eyebrows

Eyes

Mega Stay Extreme Hold Brow Gel

Rating 0/5 Stars

5.49 €

5,6 ml
NEW
Eye Shadow

ARTDECO

Eye Shadow

Eyes

Iconic Eyeshadow Palette

Rating 0/5 Stars

16.95 €

1 pcs. (€16.95 / 1 pcs.)
NEW
Striplac UV Colour

Alessandro

Striplac UV Colour

Nails

Travel & Go Essential Set

Rating 0/5 Stars

24.99 €

1 pcs. (€24.99 / 1 pcs.)
NEW
Lipsticks
+27

NARS

Lipsticks

Lip make-up

Explicit Lipstick

Rating 5/5 Stars

42.00 €

3,8 g
Lipstick
+9

Laura Mercier

Lipstick

Lip make-up

Caviar Hydra-Crème Lipstick

Rating 0/5 Stars

46.95 €

3,3 g
NEW
Nail Polish
+3

ARTDECO

Nail Polish

Nails

Quick Dry Nail Lacquer - Mini Edition

Limited Edition

Rating 0/5 Stars

4.95 €

5 ml
Drugstore
NEW
Lip

wet n wild

Lip

Lips

Perfectpout Lip Liner Stain

Rating 0/5 Stars

6.99 €

0,5 g
NEW
Mascara

PUPA Milano

Mascara

Eyes

Vamp! Lash Extender

Rating 0/5 Stars

19.95 €

14 ml (€1,425.00 / 1 l)
OFFER
Nearly sold outNEW
Lips
+6

GIVENCHY

Lips

Make-up

Le Rose Perfecto Shine

Rating 0/5 Stars

35.95 €

3,2 g
NEW
Highlighter
+3

Benefit

Highlighter

Complexion

Glow-la-la Highlighter

Waterproof

Rating 5/5 Stars

42.00 €

3 g
NEW
Eyebrows
+3

Morphe

Eyebrows

Eye make-up

Nano Brow Pencil

Rating 0/5 Stars

11.85 €

5 g
Nearly sold out
NEW
Sponges

Morphe

Sponges

Accessories

Cloud Cussion Seamless Puff

Rating 0/5 Stars

7.95 €

1 pcs. (€7.95 / 1 pcs.)
Nearly sold out
NEW
Lips
+5

Collistar

Lips

Make-up

Twist Balmy Gloss

Rating 0/5 Stars

24.95 €

2,8 ml
NEW
Lipgloss
+21

PUPA Milano

Lipgloss

Lips

Miss Pupa Gloss

Rating 0/5 Stars

17.95 €

5 ml
NEW
Infinite Shine
+5

OPI

Infinite Shine

Nail polish

Nail varnish

Rating 0/5 Stars

18.95 €

15 ml (€1,263.33 / 1 l)
NEW
Blush

Benefit

Blush

Complexion

Blossy

Rating 0/5 Stars

36.00 €

6 g
NEW
Nail Polish
+3

ANNY

Nail Polish

Nails

Nail Polish

Rating 0/5 Stars

9.95 €

15 ml (€663.33 / 1 l)
NEW
Primer

smashbox

Primer

Eye make-up

Photo Finish Pore-Vanishing Primer

Rating 0/5 Stars

19.95 €

10 ml (€1,995.00 / 1 l)
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