ID HairSolutionsNo. 1 Shampoo

Not washing your hair is a haircare trend whereby shampoo and conditioner are not used for the purpose of promoting the natural sebum production of the scalp and thus improving the hair quality. But what is behind this trend and is it actually healthy for the hair? 

12 January 2024

It doesn’t matter whether you go to the salon or do it yourself: Sometimes you want a change. Because freshly coloured hair is wonderfully luminous and radiant, it makes you smile when you glance in the mirror. This makes it even more annoying when the exciting and shimmering colour begins to fade after a few washes. After all, caring for coloured hair well doesn't have to be complicated. Because with a little know-how, shine, smoothness and luminosity are just a hair wash away.

27 October 2023

Stressed hair feels dry and stiff, breaks easily and looks dull. If the internal keratin structure, which is made up of protein compounds, is damaged, it results in split ends and even hair breakage. We explain how you can maintain a protective layer of keratin on your hair and make your mane shine with a high-quality keratin treatment. You can open up new styling options by straightening the hair with keratin.

12 June 2024