Alfaparf Milano BB Bleach Easy Lift 7 Tones

If you sometimes wonder why your locks are so dry or why your rich conditioner or intensive hair mask doesn’t produce the desired results, then the answer to your question could lie in the porosity of your hair. This is because hair porosity is decisive for how well the care substances can penetrate and take effect. With our tips and tricks, we show you how to determine hair porosity and adapt your care routine to your hair type.

24 October 2024

Hair breakage makes your hair become thin and dull. It feels unpleasantly brittle and loses elasticity. To get rid of hair breakage, you should react to the very first signs of breakage. We show you which techniques and haircare tips can prevent hair breakage and how damaged hair can become healthy and resilient again.

12 January 2024

It’s annoying when freshly coloured hair loses its shine after a few weeks. The shine and intensity that the hair has shortly after a colour treatment is so beautiful. The good news is there are ways you can revive this shine and refresh your hair colour. Whether glosses, colour shampoos or colour masks – what they all have in common is that after using them your hair looks salon fresh.

16 May 2025