Wella Bleaching

Keratin – gloss, strength and bounce for your hair

Stressed hair feels dry and stiff, breaks easily and looks dull. If the internal keratin structure, which is made up of protein compounds, is damaged, it results in split ends and even hair breakage. We explain how you can maintain a protective layer of keratin on your hair and make your mane shine with a high-quality keratin treatment. You can open up new styling options by straightening the hair with keratin.

12 June 2024

Caring for greasy hair – how to combat oily roots

What can you do if your hair gets greasy quickly and daily washing becomes a nuisance? Discover some effective methods and tips for how to stop your hair from becoming greasy so quickly and give it a fresh and cared-for appearance at the same time. Learn how you can care for greasy care with the right techniques and products without having to wash it every day.

27 October 2023

Not washing your hair: What’s this trend about?

Not washing your hair is a haircare trend whereby shampoo and conditioner are not used for the purpose of promoting the natural sebum production of the scalp and thus improving the hair quality. But what is behind this trend and is it actually healthy for the hair? 

12 January 2024