Coloured and even natural blonde tends to result in an unattractive yellowness. The hair then looks really yellow. The Cool Blonde Colour Recharge Shampoo was specifically developed to counteract this yellowness. Do not be shocked that the shampoo is violet. It’s exactly that that is one of the shampoo’s tricks. Since violet is the enemy of yellow and, together with the existing blonde colour pigments, combatsthe yellowness. Thus the Cool Blonde shampoo by Wella refreshes every blonde, giving them a beautiful shine and making their hair smooth. You will be completely amazed at how a shampoo embellishes the blonde in your hair, regardless of whether it’s dyed or natural. The Cool Blonde Colour Recharge Shampoo by Wella is one of the first products to manage to satisfy both the needs of dyed as well naturally blonde hair. Don’t be satisfied with anything less than the perfect solution for your blonde hair.