The EIMI series by Wella is perfect for individualists to style their own way or have complicated styles. The haircare products were developed originally for professional stylists in salons but is now available for private use at home, too. The products are presented in an elegant anthracite- coloured design with white and subtly applied colour accents. They are wonderfully versatile and are the perfect tool for every style. EIMI replaces the former Professionals Styling Serie from Wella, uses improved formulas and naturally employs one or two beauty secrets. With these follow-ups to the Professionals Styling product range, the experts from Wella are responding to new beauty trends. After all, haircare and styling never stays still, all around the world, and is always moving forward with creative ideas from the global metropolises and setting new trends.
A total of 25 styling heros for real individualists
The products in the series are incredibly versatile and multifaceted. A total of 25 products are included in the EIMI series, making them even more comprehensive that the former Professionals Styling range. The product palette ranges from classic sprays to waxes and gels. One of the highlights is, for example, the dry shampoo, which cleans the hair of residue and negative environmental elements, even while you’re on the go, leaving behind a soft fragrance. For comprehensive care of the hair, the Beauty Lotion will provide the hair with moisture and will tame unruly hair in no time at all. If you want more volume in your hair, a high-quality mousse is available. A flexible hairspray guarantees the perfect finish.